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ekn links Business Simulation

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ekn links provides the strongest Business Simulation program possible that focuses on market competition, expanding markets, team building from all levels, and various product strategies.  Our Business Simulations help to improve current knowledge and highlight important strategies of any future strategies. 

ekn links offers  a standard training module that cover all aspects of a market and sales strategy. ekn links also develops customized programs that will include specific pre-established targeted goals and valuable learning objectives based upon your company’s current needs. Each program is centered on a “call to action” to help produce results fast.

View our Standard Learning Modules and learn how they can help your managers.

Why use a business simulation?

  • Hands-on experience teaches managers to react better, faster and within resources.
  • Each learning objective is achieved in real time.
  • Statistics, strategy and financial positioning comes to life during the simulation.
  • Simulations and roles within help to move managers out of their comfort zone.
  • Stretch a manager’s focus and give each of them a broader corporate perspective.
  • Managers experience a complete range of business decisions and consequences.

EKNekn links Training & Development programs deliver results.

Your teams will develop business accuracy and knowledge through a series of focused training modules and learning objectives while managing complex, multi-million dollar, simulated deals for simulated companies. Each participant obtains hands-on experience making management decisions while receiving individual and group feedback from their teams and a professional Team Coach. The Team Coach will connect all of the learning objectives to today's world of business for each participant's and modeled to meet the company learning objectives.


Welcome to Miami™ - Executive Business Simulation


EKNOur Welcome to Miami™ simulation is executed as a series of modules and events that take place built around a global multi-national consumer packaged goods company based out of a foreign country, and the immediate decisions that they face with a strategy to enter the U.S. market. It is designed to allow a management group to practice actual business conditions, market requirements and team behaviors by working together on real problems in real time - face to face.
The Welcome to Miami™ business simulation allows the participants to have instant real time responses to many everyday managerial decisions faced throughout all industries and all markets.
The Welcome to Miami™ simulation deals with manufacturing and production issues, marketing issues, retail strategy and product mix issues, human development issues, human resource issues, sales and deliverable issues and a wide variety of different challenges that all level managers need to be concerned about when operating a global business in the United States.

The entire simulation is played in real time, just like it would in real-life business. The time of the simulation can be controlled within a specific multi-hourly period in one short course or can be conducted over the course of several weeks within specific time slots to gain the desired results.

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The basic fundamental feedback, learning objectives and direction from the simulation comes from the interaction of the participants. Every participant is an active manager in the company that is forced to make a decision that will create positive or negative results.  There are also secondary recipients that have an opportunity to influence, accept or reject the manager’s decision within the simulation and thus create another reaction or response that falls back into the manager’s lap. The simulation company in the “Welcome to Miami”™ business simulation will have a specific set of constraints that can not be changed during the simulation.  These constraints are built in as standard constraints but can be changed to meet any actual constraint within your actual company or industry to help create a more superior and personalized learning objective.
While all of this is occurring, a competitor is also in the mix, which is smaller and can affect the outcome of the decision from the buyer or play havoc on the marketplace. The competitor position can be played by members of your management team to add an additional learning experience. At the end of the simulation all participants share a review of the process and targeted learning objective. Click Here for a list of the basic challenges covered in the Welcome to Miami™ business simulation.
After the simulation is complete, the facilitator guides the teams back through the experience, uncovering their focus on the task at hand, rather than the process they used to work together. Team members begin to recognize the potential pitfalls they will have in working together and appreciate how difficult it is to become a high-performing organization.
Click here to contact us about building a customized simulation for your company.



Challenge your Managers to be greater!


Here is a list of various managerial challenges covered by the "Welcome to Miami"™ Business simulation and with our customized business simulations:

  • Building Customer Satisfaction, Value and retention
  • Creating market oriented strategic plans
  • Analyzing Business markets and business buying behavior
  • Dealing with the competition
  • Identifying market segments and creating a product for that market
  • Designing a global market offering
  • Managing wholesaling and market logistics
  • Managing advertising, sales promotions and public relations
  • Managing the sales force
  • Managing the total market effort
  • Managing in a global economy
  • Strategic decision making
  • Environmental scanning
  • Strategy Formulation and implementation
  • Decision making for leaders
  • Buyer Characteristics and behavior patterns
  • Buyer motivation
  • Pricing, discounting and policies and procedures
  • Planning and delivering the sales presentation
  • Overcoming objections and closing the sale
  • The nature and scope of Sales management
  • Sales team management
  • Maximizing performance
  • International Trade and Negotiation Tactics
  • Value Chain evaluations
  • Directional Strategies

The basic module offers a number of key managerial improvement lessons but each simulation is different based upon the targeted lessons and modules used for your company.

Sales Development

Do you have enough sales? ekn links has placed product with most national and regional retailers bringing the buyer to the seller to generate revenue for our partners. ekn provides sound sales strategy helping your management team create opportunity. View a current case file PDF
View our case studies.

Market Development

Are your products hitting the target? EKN links the marketing strategy to your sales and management goals to help execute quick growth and immediate returns. From concept to promotion we can improve your opportunity.View a current case file PDF
View our case studies.

Product Development

Do you have a great product but no plan? Your products should tell a story and ekn will help your products tell that story. ekn links has extensive experience developing new products and repositioning existing products. View a current case file PDF
View our case studies.

ekn links can help with all marketing and sales strategies. Come to us for help with:

Marketing Plans

- We can create full comprehensive marketing plan to deliver results.

Business Plans

- Depend on us to write a full comprehensive business plan.

Market Data

- We will evaluate key market metrics that affect your company, competition and products.

Sales Expansion

- We help you target new channels and accounts to build business.

PR & Corporate Communications

-ekn links will create a communications plan helping to get your company noticed.

Sales and Marketing Tools

- ekn links will create sales manuals, marketing collateral and specific tools needed for your sales team.

Business Consulting

- The ekn links team has extensive experience in marketing and selling products to the U.S. and to international markets. 

Ads and Promotions

- On the air, in print or on web your products and your message will get across to your targeted customer.


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